Zihl-Design | Bachem: Leading Partner in Tides

Bachem Leading Partner in Tides

Neugestaltung des Bachem-internen Mitarbeitermagazins „InSights“

In a strategic move to refresh Bachem's brand design, we embarked on an initiative to infuse the brand's visual identity with a more human-centric approach. Central to this refresh was the innovative use of pixel elements, alongside a shift towards key visuals featuring people, to underscore the human aspect of Bachem's work in Tides and Oligonucleotides. This refresh aimed to position Bachem not only as a leader in its core scientific fields but also as a trailblazer in design and user-friendliness.

Services

#Leadingpartnerintides, #Branddesign, #branding, #content

Captivating Trade Show Presence

Our team has meticulously crafted a compelling trade show experience featuring dynamic looping videos, cutting-edge booth designs, engaging informational materials, and memorable branded merchandise, all designed to captivate and engage attendees.

You Could like this as well

Skyfit Scarf Neck warmer Branding Design for Helvetia

Helvetia SkiFit Neck-Warmer Design ProjectModern Twist

In an innovative collaboration with Helvetia, we undertook a unique project to design a neck-warmer for their SkiFit initiative. Our goal was to create a functional yet stylish accessory that not only serves as a practical garment for skiing enthusiasts but also prominently showcases the Helvetia brand identity. Drawing inspiration from the dynamic patterns skis carve into the snow, we devised a design that integrates Helvetia's brand colors into a distinctive stripe pattern on a sleek black background, ensuring the SkiFit logo is optimally visible.

Branding Guidelines Refresh with new Pixel elements.

Revamping Bachem's Brand Guidelines with a Modern Twist

Bachem's brand guidelines underwent a transformative revision, aimed at refreshing the company's visual identity to better align with contemporary aesthetics and enhance collaborations with external agencies. A significant addition to the new guidelines is the careful integration of a new pixel element, symbolizing the precision and innovation at the heart of Bachem's ethos.